In the past three weeks, Arkansas, North Dakota, Gardner-Webb, and Saint Louis have all cut their tennis programs. Wichita State just eliminated men's and women's golf. A Power Five school and a Division I program, gone overnight.
The outgoing AD at North Carolina put it bluntly: should we spend $2.5 million on a non-revenue sport, or on a point guard? He chose the point guard.
I'm in this system. I consult for programs spending tens of millions on basketball rosters alone. And I'm telling you, this is not the end. This is the beginning. The money flowing into football and basketball has to come from somewhere.
In today's Daily Dose, I break down which sports are most at risk, why the spending on basketball has escalated far beyond what anyone expected, and what this means for the future of college athletics beyond the revenue sports.
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