Rory was incredible on Sunday. But that's not what I can't stop thinking about.

It's the commercials (or the lack of them). The Masters runs an entire broadcast with maybe six elite sponsors and almost no ad breaks. CBS doesn't decide that. Augusta does. And the sponsors pay an enormous premium for that exclusivity.

So why can't the NFL do this? Why can't the NBA? Why are we sitting through four-minute media timeouts every time someone scores a touchdown or kicks a punt — when there's a model that proves you can make the same money with a fraction of the interruptions?

In today's Daily Dose, I break down the economics behind it, why the leagues haven't done it yet, and why I think they're leaving a better product on the table.